
Sound familiar?
I just want to eat healthy.
I have no idea what nutrients I'm missing.
I want to eat more nourishing foods.
I don't know where to start.
I feel like food should be simpler than this.
I just want to feel good.
You're in the right place.
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Shop foods by essential nutrients: Protein, Iron... Every item is a British-sourced food that covers an essential nutrient your body needs.
Shop now →
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We only offer seasonal produce that is more nutritious and far more delicious. We update what's available every month, sourced from small British growers at their absolute peak.
See what's in season →
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Every recipe on the platform is curated for nutritional quality. Browse by ingredients and nutrients, and add everything you need straight to your basket in one tap.
Browse recipes →
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Pick up to six ingredients and generate endless recipe ideas. Powered by our nutrition-first software, every result is genuinely good for you, and delicious to cook.
Try the recipe playground →

Why From Earth
We curate based on essential nutrient. Everything you shop is good for you, and something your body needs on a weekly basis.
Every item is a specific, verifiable source of an essential nutrient.
Every producer and grower is based in the UK. We proudly support British farming and keep food miles down.
A nutrient rich diet has to be varied. We stock interesting varieties and foods you won't find in a supermarket.
We believe the people who grow what we sell deserve to be paid fairly. Not negotiable.
We prioritise whole foods, as close to the source as possible. The less that's done to it, the better.
Our philosophy is rooted in the Mediterranean diet: the most evidence-backed, nutrient rich way of eating in the world.
We're open about where everything comes from, how it's grown, and what makes it worth eating.
And so much more. We're building a nutrient rich ecosystem, one that makes eating well feel effortless.
Our philosophy
The founders
We started because we'd lost touch with what we were eating. Living in London, buying the same foods from the same supermarkets, with no idea where anything came from or whether it was actually good.
We wanted to eat differently. To focus on produce at its absolute peak: grown by British farmers, unique flavours, and exciting to cook with.
from earth is our first step to fix a broken food system. We want to support British farming and make it easy for everyone to eat the way we all should: seasonally.
Xavier & Louie · Founders of from earth

A supper club celebrating extraordinary British produce — one ingredient, one evening, one table.
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